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Event Details

Date: Thu. Apr 05, 2018
Time: 12:00 PM - 2:00 PM

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Location

Davies Ward Phillips & Vineberg LLP
155 Wellington Street West, 40th Floor
Toronto, Ontario

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Stanton Allen - Red Carpet Event - Everything You Wanted To Know To Ensure a Productive and Successful CRM Adoption within Your Firm - Marketing SIG - April 5, 2018 HalfPage

Everything You Wanted To Know To Ensure a Productive and Successful CRM Adoption within Your Firm

Description

Firms have traditionally seen the implementation of CRM as a question of technology.  The decision that needed to be made was which system should be purchased.  Many firms bought the same system as their peer firms without a clear plan of how they would address the issues that come with a CRM system.  Including: 

  • Addressing the structural challenges that exist within firms; different practice areas have very different businesses,
  • Cultural challenges, how do you get lawyers to share their information,
  • Benefits were not focused sufficiently on the lawyers, the goal for many was to implement a contacts management or marketing system. 

As the landscape has changed so much with so many more CRM platforms available and alternatives to CRM, it is even more important that firms have a clear plan for how to adopt technology and drive user engagement.  With the emergence of “Big data” and AI, firms also have to get to grips with rapidly developing data capabilities. 

In this session, Michael Warren, Lead Consultant at Stanton Allen, will explore some of the developments in the market over the last few years and identify specific best practices and success stories, to help delegates go away with a plan for how they might drive CRM success in their own firms.

Speaker(s)

Supporting Firms

  • Cumming & Partners
  • giffen
  • Lenczner Slaght resized
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  • Fox Vanounou Porcelli 29aug19
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  • Daoust_Vukovich
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  • RossMcBride
  • logo_cassels
  • McTague Logo
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  • GWLG_GRAYSCALE
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  • Walker Head Lawyers 27sept19 - greyscale.
  • Stockwoods Logo
  • logo_torys
  • aviva_lawyers
  • Goldblatt
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  • Green + Spiegel logo 31jul17
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  • logo_macdonald_sager
  • Davies Howe
  • Harris Law Logo
  • MONTEITH RITSMA PHILLIPS PROFESSIONAL CORPORATION - greyscale
  • Deloitte Tax Law
  • logo_bernardi_llp_5405 (greyscale)
  • Grosman, Gale 2nov17
  • logo_sotos
  • heuristica
  • Cavalluzzo LLP_Logo
  • fogler-rubinoff
  • logo_zuber
  • Laxton Glass
  • Haber Lawyers 14feb19
  • Marks + Clerk 18may18
  • Beard Winter Logo black white - New
  • O'Sullivan
  • logo_madorin
  • logo_goodmans
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  • member_minden_gross
  • Chappell Partners Logo
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  • Loopstra Nixon logo 140w greyscale
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  • Tupman + Bloom 3mar20
  • Simpson Wigle greyscale 26jul17
  • member_hicks_morley
  • Nelligan 14aug17
  • MacDonald & Partners logo
  • logo_bereskin_parr
  • Dueck-Sauer-Jutzi-Noll
  • logo_chappell_partners
  • logo_wilson_vukelich
  • HRG.logo
  • member_weirfoulds
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  • balesBeall
  • Levitt LLP Logo
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  • Matthews Dinsdale 1feb19
  • Rayman Beitchman LLP 2mar18
  • Riches McKenzie 11oct17
  • Gillian Hnatiw 2
  • logo_Osler_hoskin
  • Mills + Mills
  • logo_ridout
  • logo_barriston
  • logo_giesbrecht
  • logo_keyser
  • logo_mcleish_orlando
  • SparkLaw
  • logo_norton
  • logo_sullivan_festeryga
  • WARDs Legal - grayscale
  • Piasetzki
  • Minken Employment Lawyers logo 14aug17
  • Reybroek140x60 resized
  • AUM Law Logo 22nov18
  • logo_chaitons
  • Koskie Minsky
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  • dickinsonwright
  • dutton_brock
  • hummingbird
  • Dentons
  • Henien Hutchison LLP
  • Rueters LLP 5mar18
  • logo_wildeboer
  • rogers partners
  • logo_bennet_jones
  • Crawford Chondon & Partners LLP 24feb20
  • logo_robins
  • logo_harris-sheaffer
  • Blouin Dunn
  • CLYDE + Co 2aug17
  • BlaneyMcMurtry
  • MillerThomson
  • logo_dlapiper
  • logo_hull_hull
  • Waddell Phillips
  • LLF_LAWYERS
  • logo_hsh
  • logo_goodmans
  • Kormans Logo
  • BakerMcKenzie

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