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Event Details

Date: Thu. Apr 05, 2018
Time: 12:00 PM - 2:00 PM

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Location

Davies Ward Phillips & Vineberg LLP
155 Wellington Street West, 40th Floor
Toronto, Ontario

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Stanton Allen - Red Carpet Event - Everything You Wanted To Know To Ensure a Productive and Successful CRM Adoption within Your Firm - Marketing SIG - April 5, 2018 HalfPage

Everything You Wanted To Know To Ensure a Productive and Successful CRM Adoption within Your Firm

Description

Firms have traditionally seen the implementation of CRM as a question of technology.  The decision that needed to be made was which system should be purchased.  Many firms bought the same system as their peer firms without a clear plan of how they would address the issues that come with a CRM system.  Including: 

  • Addressing the structural challenges that exist within firms; different practice areas have very different businesses,
  • Cultural challenges, how do you get lawyers to share their information,
  • Benefits were not focused sufficiently on the lawyers, the goal for many was to implement a contacts management or marketing system. 

As the landscape has changed so much with so many more CRM platforms available and alternatives to CRM, it is even more important that firms have a clear plan for how to adopt technology and drive user engagement.  With the emergence of “Big data” and AI, firms also have to get to grips with rapidly developing data capabilities. 

In this session, Michael Warren, Lead Consultant at Stanton Allen, will explore some of the developments in the market over the last few years and identify specific best practices and success stories, to help delegates go away with a plan for how they might drive CRM success in their own firms.

Speaker(s)

Supporting Firms

  • Piasetzki
  • logo_chaitons
  • logo_ridout
  • logo_goodmans
  • Laxton Glass
  • logo_mcleish_orlando
  • Waddell Phillips
  • O'Sullivan
  • logo_sotos
  • logo_hsh
  • Minken Employment Lawyers logo 14aug17
  • Lenczner Slaght resized
  • Simpson Wigle greyscale 26jul17
  • logo_harris-sheaffer
  • logo_shibley
  • logo_pmlaw
  • logo_dw
  • Legate Personal Injury Lawyers greyscale 31jul17
  • Rueters LLP 5mar18
  • logo_dale_and_lessmann
  • logo_bernardi_llp_5405 (greyscale)
  • Koskie Minsky
  • logo_norton
  • logo_hull_hull
  • Beard Winter Logo black white - New
  • logo_sullivan_festeryga
  • logo_mills_mills
  • Blouin Dunn
  • logo_zuber
  • DicksonAppellLogo
  • BlaneyMcMurtry
  • logo_keyser
  • logo_willms_shier
  • logo_lerners
  • logo_dlapiper
  • Bersenas Jacobsen Chouest Thomson Blackburn 27jul17
  • Nelligan 14aug17
  • logo_giesbrecht
  • hummingbird
  • logo_sherrard
  • Levitt LLP Logo
  • logo_oatley
  • Loopstra Nixon logo 140w greyscale
  • CLYDE + Co 2aug17
  • logo_sokllp
  • dutton_brock
  • giffen
  • member_weirfoulds
  • rogers partners
  • logo_bennet_jones
  • MillerThomson
  • logo_hughes_amys
  • Grosman, Gale 2nov17
  • logo_Osler_hoskin
  • logo_torys
  • Green + Spiegel logo 31jul17
  • dickinsonwright
  • Dentons
  • Davies Howe
  • Kormans Logo
  • logo_ricketts_harris
  • logo_wildeboer
  • Daoust_Vukovich
  • Cumming & Partners
  • logo_smith_valeriote
  • Harris Law Logo
  • Cavalluzzo LLP_Logo
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  • LLF_LAWYERS
  • logo_benson
  • D'Angela Fox Vanounou logo llp 26jul17
  • logo_foster townsend
  • Marks + Clerk 18may18
  • AUM Law Logo 22nov18
  • GWLG_GRAYSCALE
  • logo_barriston
  • logo_chappell_partners
  • Stockwoods Logo
  • McTague Logo
  • Matthews Dinsdale 1feb19
  • Riches McKenzie 11oct17
  • RossMcBride
  • heuristica
  • logo_guberman
  • member_blg
  • member_minden_gross
  • Goldblatt
  • HRG.logo
  • logo_gardiner_roberts
  • aviva_lawyers
  • logo_madorin
  • member_torkin_manes
  • Rayman Beitchman LLP 2mar18
  • Chappell Partners Logo
  • Haber Lawyers 14feb19
  • MacDonald & Partners logo
  • logo_bennet_jones
  • logo_robins
  • fogler-rubinoff
  • logo_goodmans
  • Samis+Company Logo
  • member_tgf
  • logo_cassels
  • logo_macdonald_sager
  • GMA Full Name Logo
  • balesBeall
  • SparkLaw
  • Deloitte Tax Law
  • Dueck-Sauer-Jutzi-Noll
  • Reybroek140x60 resized
  • logo_wilson_vukelich
  • member_hicks_morley
  • BakerMcKenzie
  • LeClair Logo
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