skip to main content

Home  |  Announcements  |  Volunteer  |  Committee  |  TLOMA.com

Speaker Detail

Zena Applebaum

Zena Applebaum is the Director, Professional Firm & Corporate Segments with Thomson Reuters in Canada.  In her role, Zena is responsible for client feedback and intelligence, market insights, and sales enablement.  Prior to joining Thomson Reuters, Zena was the Director of Competitive Intelligence at Bennett Jones LLP, having pioneered the discipline of law firm CI, and authoring "Business Intelligence for Law Firms" published in November 2012.  Zena shares hers passion for the industry as a speaker, writer and a contributor to blogs including 3 Geeks and a Law Blog with topics ranging from competitive intelligence, legal industry change management, qualitative data analysis and personal branding. A data junkie who revels in the possibilities of data to connect people, places and things, Zena can often be found connecting the dots between seemingly unrelated data. In 2015 Zena was inducted as a Fellow of the Council of CI Fellows, she is a sessional instructor the University of Toronto iSchool, and currently serves on the SLA Board of Directors. She can be reached at @ZAppleCI or via LinkedIn.

 

Related Sessions

Zena Applebaum

Supporting Business partners

  • Branch OS Logos 4jun19
  • Southwest Bindings
  • netex
  • NearZeroDiscovery-Transparent-Dark-PwrdBy-3181x1605
  • CanadianProcessServing.2011
  • Vivreau
  • hockley valley
  • SmartPrint 9aug21
  • ILCO
  • DocuDavitSolutions_Logo
  • ASCA 4jul18
  • ImperialCoffee_2015
  • Korbitec-Logo-on-Blue-Pantone
  • NCOGrenville-new-logo(3242x1026)3
  • LexCloud-Hi-Res-Tag (00052950x9D842) (002)
  • The Hiring Partner.2013
  • GhostPractice Logo resized 21June2016
  • BigHand.2016
  • Cannon
  • Greenfrog Construction 6jul18
  • Southwest Bindings
  • Panasonic
  • RICOH_1
  • Staples_Advantage
  • TitanFile
  • IronMountain
  • QRX
  • Cartel Inc._2/7/2018 10:21:56 PM
  • HUB 9feb22
  • Xerox_1
  • Tracument
  • Muldoons 2022
  • RecordXpress Logo PNG (002)
  • Triella Logo with Slogan
  • Purves Redmond 30aug18
  • Konica Minolta
  • Supon Logo July 2021
  • Advanced - Previously Tikit
  • logo_Cubicle_Fugitive
  • PaayaTech-logo-Final
  • Supreme-logo-2015
  • ImperialCoffee_2015
  • hays[1]
  • Branch OS Logos 4jun19
  • proserveit.2015
  • Kent Legal
  • InteriorCare_1
  • People Corp 9feb18
  • GlobalPayments_Wordmark_CMYK
  • Lavazza Professional 30apr19
  • Thomson Reuters
  • Digitcom Telecommunications
  • AMJ Campbell
  • HQ Network Solutions.2017
  • Spacesaver Solutions.2018
  • CN Tower logo
  • Graycon IT
  • mrcase logo 7feb18
  • Vertex 25feb20
  • Branch OS Logos 4jun19
  • Facility Plus 9apr21