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Event Detail

Networking Lunch - Personal Brands Matter

Fri, Sep 28, 2018
12:15 PM - 1:30 PM

Speaker(s): Zena Applebaum

Location: Grand Event AB

Personal Brands Matter

"Your brand is what people say about you when you're not in the room"
- Jeff Bezos

Building on a presentation Zena gives to the L3 students at Cornell Law School every Fall, and referencing My Non Life, 3Geeks and Law Blog Post,   Zena will explore and demonstrate why personal branding and differentiation is a critical element to success for allied professionals in law firms.  The session will explore how to define one’s brand, why it is critical in the legal profession, now more than ever to have a brand, how to live up to your brand promise.

In this session, you will learn:

  • What a personal brand is and why it matters – especially in law firms
  • How to create your personal brand
  • How to live up to your brand promise

Supporting Business partners

  • proserveit.2015
  • RICOH_1
  • logo_Cubicle_Fugitive
  • Xerox_1
  • Korbitec-Logo-on-Blue-Pantone
  • GlobalPayments_Wordmark_CMYK
  • Branch OS Logos 4jun19
  • TitanFile
  • Purves Redmond 30aug18
  • Cannon
  • RecordXpress Logo PNG (002)
  • Vivreau
  • Panasonic
  • HQ Network Solutions.2017
  • Lavazza Professional 30apr19
  • HUB 9feb22
  • Konica Minolta
  • People Corp 9feb18
  • Thomson Reuters
  • PaayaTech-logo-Final
  • Triella Logo with Slogan
  • hays[1]
  • mrcase logo 7feb18
  • Branch OS Logos 4jun19
  • BigHand.2016
  • ILCO
  • InteriorCare_1
  • LexCloud-Hi-Res-Tag (00052950x9D842) (002)
  • DocuDavitSolutions_Logo
  • NCOGrenville-new-logo(3242x1026)3
  • Branch OS Logos 4jun19
  • Southwest Bindings
  • ASCA 4jul18
  • SmartPrint 9aug21
  • Staples_Advantage
  • ImperialCoffee_2015
  • QRX
  • netex
  • Muldoons 2022
  • Digitcom Telecommunications
  • Cartel Inc._2/7/2018 10:21:56 PM
  • NearZeroDiscovery-Transparent-Dark-PwrdBy-3181x1605
  • Graycon IT
  • CanadianProcessServing.2011
  • GhostPractice Logo resized 21June2016
  • IronMountain
  • Supon Logo July 2021
  • Advanced - Previously Tikit
  • Spacesaver Solutions.2018
  • Southwest Bindings
  • Tracument
  • Supreme-logo-2015
  • AMJ Campbell
  • Kent Legal
  • Vertex 25feb20
  • Facility Plus 9apr21
  • ImperialCoffee_2015
  • The Hiring Partner.2013
  • hockley valley
  • CN Tower logo
  • Greenfrog Construction 6jul18