TLOMA Marketing SIG - Empowering Lawyers to Market with Confidence
Description
Turn your firm’s lawyers into Business Development Champions! Your lawyers are busy, and marketing and business development are often afterthoughts, crammed into the slivers of time left in between billable hours. Firm supports are leveraged at the last minute to help with marketing crises - promoting speaking engagements, posting articles, gathering materials - you've all been there!
But what if the revenue supporters (YOU!) and revenue generators (THEM!) worked together to create a seamless, process-driven plan for marketing both the individuals in your firm, and the firm overall? What if everyone had what they needed, when they need it, and what if the lawyers took on the lion's share of their own marketing - and actually enjoyed it?
In this session, you'll discover practical strategies to:
- Equip lawyers with the tools and confidence to market themselves effectively
- Align individual efforts with the firm’s overall brand and business goals
- Create a seamless, proactive approach to marketing that works for everyone
Join us to learn how you can help your lawyers take control of their marketing efforts—without adding to their workload or yours!
Speaker(s)