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Event Details

Date: Thu. Oct 10, 2024
Time: 12:00 PM - 1:00 PM

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Location

Webinar

TLOMA MARKETING SIG - Public Relations: Raising the Bar for Your Firm

Description

Marketing and Business Development is more than just gaining new clients and keeping the ones you have. It’s about implanting strategies and tactics to create a strong, recognizable brand identity, establish a solid, trusted reputation, develop a network of connections and referral sources for sustained growth, pursue strategic opportunities and alliances, and identify new revenue streams.

With law firms and lawyers all competing in the same spaces for the same clients, how do you ensure that you stand out? An often overlooked and underused tactic to help you achieve this goal is a targeted Public Relations (PR).

During this session, participants will gain valuable insights into why and how having a targeted PR strategy can contribute to the growth and success of a law firm, including:

  • The importance of building client trust through consistent and transparent communication
  • How PR can enhance your firm’s visibility, credibility and authority.
  • How effective PR strategies can build and maintain a positive reputation.
  • How to manage a crisis or negative publicity to minimize reputational damage.
  • Tactics to promote your firm’s thought leadership beyond blogs and social media.
  • How to access the right networking opportunities, collaborations and networking opportunities inside and outside the legal industry.

Our speaker will share insights and real-world experiences, providing you with actionable ideas to elevate your firm's industry reputation and presence.

Speaker(s)

Supporting Firms

  • Rueters LLP 5mar18
  • logo_madorin
  • logo_goodmans
  • member_torkin_manes
  • Deloitte Tax Law
  • Kormans Logo
  • logo_torys
  • AUM Law Logo 22nov18
  • logo_kronis
  • Giffen Lawyers
  • Beard Winter Logo black white - New
  • MONTEITH RITSMA PHILLIPS PROFESSIONAL CORPORATION - greyscale
  • logo_cassels
  • logo_bennet_jones
  • Cumming & Partners
  • BlaneyMcMurtry
  • Stockwoods Logo
  • Chappell Partners Logo
  • Dueck-Sauer-Jutzi-Noll
  • logo_sotos
  • Haber Lawyers 14feb19
  • logo_guberman
  • rogers partners
  • logo_chappell_partners
  • dutton_brock
  • Loopstra Nixon logo 140w greyscale
  • logo_dw
  • logo_mcleish_orlando
  • logo_shibley
  • WARDs Legal - grayscale
  • logo_hull_hull
  • Fox Vanounou Porcelli 29aug19
  • Daoust_Vukovich
  • GWLG_GRAYSCALE
  • logo_sokllp
  • logo_hsh
  • LeClair Logo
  • Koskie Minsky
  • Riches McKenzie 11oct17
  • Piasetzki
  • LLF_LAWYERS
  • Harris Law Logo
  • RossMcBride
  • logo_bernardi_llp_5405 (greyscale)
  • Blouin Dunn
  • logo_sherrard
  • logo_wildeboer
  • logo_macdonald_sager
  • logo_ricketts_harris
  • Minken Employment Lawyers logo 14aug17
  • Cavalluzzo LLP_Logo
  • dickinsonwright
  • Tupman + Bloom 3mar20
  • member_weirfoulds
  • HRG.logo
  • logo_oatley
  • logo_dlapiper
  • logo_harris-sheaffer
  • Lenczner Slaght resized
  • MacDonald & Partners logo
  • McTague Logo
  • Laxton Glass
  • Rayman Beitchman LLP 2mar18
  • logo_keyser
  • CLYDE + Co 2aug17
  • logo_benson
  • logo_wilson_vukelich
  • logo_norton
  • Davies Howe
  • logo_pmlaw
  • logo_robins
  • logo_chaitons
  • member_blg
  • logo_goodmans
  • logo_gardiner_roberts
  • Mills + Mills
  • logo_zuber
  • O'Connor MacLeod Hanna LLP
  • BakerMcKenzie
  • Waddell Phillips
  • logo_bereskin_parr
  • logo_smith_valeriote
  • hummingbird
  • logo_Osler_hoskin
  • logo_sullivan_festeryga
  • GMA Full Name Logo
  • Goldblatt
  • Dentons
  • O'Sullivan
  • Grosman, Gale 2nov17
  • logo_barriston
  • Reybroek140x60 resized
  • Simpson Wigle greyscale 26jul17
  • logo_bennet_jones
  • MillerThomson
  • logo_willms_shier
  • Crawford Chondon & Partners LLP 24feb20
  • Henien Hutchison LLP
  • member_minden_gross
  • aviva_lawyers
  • Gillian Hnatiw 2
  • balesBeall
  • Reves Richarz LLP
  • logo_dale_and_lessmann
  • SparkLaw
  • member_hicks_morley
  • member_tgf
  • Matthews Dinsdale 1feb19
  • heuristica
  • logo_giesbrecht
  • logo_lerners
  • Walker Head Lawyers 27sept19 - greyscale.
  • fogler-rubinoff
  • Levitt LLP Logo
  • Marks + Clerk 18may18
  • logo_ridout
  • Green + Spiegel logo 31jul17
  • Nelligan 14aug17

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