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Event Details

Date: Thu. Oct 10, 2024
Time: 12:00 PM - 1:00 PM

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Location

Webinar

TLOMA MARKETING SIG - Public Relations: Raising the Bar for Your Firm

Description

Marketing and Business Development is more than just gaining new clients and keeping the ones you have. It’s about implanting strategies and tactics to create a strong, recognizable brand identity, establish a solid, trusted reputation, develop a network of connections and referral sources for sustained growth, pursue strategic opportunities and alliances, and identify new revenue streams.

With law firms and lawyers all competing in the same spaces for the same clients, how do you ensure that you stand out? An often overlooked and underused tactic to help you achieve this goal is a targeted Public Relations (PR).

During this session, participants will gain valuable insights into why and how having a targeted PR strategy can contribute to the growth and success of a law firm, including:

  • The importance of building client trust through consistent and transparent communication
  • How PR can enhance your firm’s visibility, credibility and authority.
  • How effective PR strategies can build and maintain a positive reputation.
  • How to manage a crisis or negative publicity to minimize reputational damage.
  • Tactics to promote your firm’s thought leadership beyond blogs and social media.
  • How to access the right networking opportunities, collaborations and networking opportunities inside and outside the legal industry.

Our speaker will share insights and real-world experiences, providing you with actionable ideas to elevate your firm's industry reputation and presence.

Speaker(s)

Supporting Firms

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  • Stockwoods Logo
  • dutton_brock
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  • McTague Logo
  • logo_torys
  • balesBeall
  • Koskie Minsky
  • aviva_lawyers
  • logo_bereskin_parr
  • member_weirfoulds
  • fogler-rubinoff
  • SparkLaw
  • Rayman Beitchman LLP 2mar18
  • O'Connor MacLeod Hanna LLP
  • logo_zuber
  • logo_goodmans
  • LLF_LAWYERS
  • Davies Howe
  • hummingbird
  • Green + Spiegel logo 31jul17
  • logo_bennet_jones
  • BakerMcKenzie
  • LeClair Logo
  • Beard Winter Logo black white - New
  • MONTEITH RITSMA PHILLIPS PROFESSIONAL CORPORATION - greyscale
  • rogers partners
  • logo_hull_hull
  • Marks + Clerk 18may18
  • MacDonald & Partners logo
  • member_minden_gross
  • Deloitte Tax Law
  • logo_wilson_vukelich
  • logo_sherrard
  • logo_sotos
  • Levitt LLP Logo
  • logo_benson
  • logo_kronis
  • Henien Hutchison LLP
  • Matthews Dinsdale 1feb19
  • Lenczner Slaght resized
  • Simpson Wigle greyscale 26jul17
  • Nelligan 14aug17
  • Minken Employment Lawyers logo 14aug17
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  • WARDs Legal - grayscale
  • Reybroek140x60 resized
  • Harris Law Logo
  • logo_robins
  • Reves Richarz LLP
  • logo_Osler_hoskin
  • Blouin Dunn
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  • Daoust_Vukovich
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  • Chappell Partners Logo
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  • Piasetzki
  • Grosman, Gale 2nov17
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  • Walker Head Lawyers 27sept19 - greyscale.
  • MillerThomson
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  • Crawford Chondon & Partners LLP 24feb20
  • BlaneyMcMurtry
  • Cavalluzzo LLP_Logo
  • Giffen Lawyers
  • logo_goodmans
  • Haber Lawyers 14feb19
  • Riches McKenzie 11oct17
  • logo_oatley
  • Tupman + Bloom 3mar20
  • Cumming & Partners
  • logo_pmlaw
  • Mills + Mills
  • heuristica
  • Waddell Phillips
  • Rueters LLP 5mar18
  • logo_willms_shier
  • Dentons
  • dickinsonwright
  • RossMcBride
  • logo_dw
  • O'Sullivan
  • logo_hsh
  • CLYDE + Co 2aug17
  • logo_norton
  • Dueck-Sauer-Jutzi-Noll
  • member_hicks_morley
  • logo_cassels
  • Fox Vanounou Porcelli 29aug19
  • GMA Full Name Logo
  • GWLG_GRAYSCALE
  • logo_keyser
  • logo_bernardi_llp_5405 (greyscale)
  • Laxton Glass
  • logo_ridout
  • logo_chappell_partners
  • logo_smith_valeriote
  • AUM Law Logo 22nov18
  • logo_bennet_jones
  • member_tgf
  • Kormans Logo
  • logo_sullivan_festeryga
  • Loopstra Nixon logo 140w greyscale
  • Goldblatt
  • logo_chaitons
  • HRG.logo

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