TLOMA MARKETING SIG - RFP’s – How to Write a Winning Proposal
Description
While they are critical to bringing in new and repeat business to your firm, RFPs can be disruptive, time-consuming, and sleep-depriving for those creating responses to them.
They can be exhilarating when you win, but heart-breaking when you lose.
If “RFP” has become a four letter word for you, join Nancey Watson for this session as she shares critical strategies and tactics to help create winning responses, from identifying win themes and strategies, creating meaningful differentiation your firm and response, to writing a persuasive executive summary and how to “game” the scoring methodology.
Speaker(s)