Salina leads the financial wellness initiative for People Corporation, creating, managing, and delivering member communication and financial wellness consulting solutions for clients.

Salina’s career in the financial service industry spans 30 years, including 15 years in leadership roles. Her experience in the retirement and savings industry is founded in several of Canada’s largest insurance companies. Salina’s background in retirement administration, client relationship management and financial education makes her a subject matter expert for colleagues and clients. The last decade of Salina’s career has focused on various components of financial wellness. She championed the launch of a digital financial wellness platform designed to provide a holistic financial well-being strategy to assist individuals towards better financial outcomes.

Salina holds a Bachelor of Commerce degree, Retirement Plan Associate (RPA) designation, is Life Licensed (LLQP) and has passed exams for the Investment Funds Institute of Canada (IFIC) and Canadian Securities Course (CSC).