Geneviève has close to 25 years of experience in the fields of compensation and performance. She worked for a global consulting firm where she served several clients in Canada and the U.S. before joining Normandin Beaudry in 2006. Under her stewardship, Normandin Beaudry's compensation practice has grown to become the largest in Quebec and Canada and is backed by robust tools such as remun. Lately, Geneviève has been devoting her time to the Performance practice to provide our clients with specialized services in employee experience, talent management and organizational efficiency.

Geneviève has served on Normandin Beaudry’s executive committee since 2015. Geneviève is often asked to share her valuable insights in public forums. Her expertise and dedication to her profession were acknowledged in 2014 as Premières en Affaires named Geneviève a key HR professional (Incontournable en RH), and once again in 2020 as she was honoured the Engagement Award (Prix Engagement) by l’Ordre des CRHA and she is now recognized with the Fellow Distinction.